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 One Time Offer Newsletter

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Typical Newsletter Format:
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Making a One Time Offer

---------------

Hi [%FirstName%],

In this issue, I will show you a technique that can be responsible for converting a fraction of your new subscribers into customers right away, for a work done only once!


Creating Your One Time Offer Page
==================================

You should place your One Time Offer sales page in between the Landing Page and Thank You page.

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Landing Page -> One Time Offer -> Thank You Page
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In other words, just after your visitor opts into your mailing list and before he or she receives your freebie download link, he or she will see your One Time Offer page.

As the name implies, your visitor, now a prospect, will see this offer ONLY ONCE.

Your One Time Offer is like any other sales letter, selling your product or service. The one thing special about your offer, though, can be that:

* It is not found anywhere else,
* It is a product that is now sold at a specially discounted price, or
* It is a bundle of products you own or have the Resell Rights to.


Buy or Don't Buy?
=================

Your prospect has two choices, basically:

* Take the offer, or
* Say "no" to the offer and continue to download your free report.

If the prospect decides not to take the offer (which happens about 98% of the time), he or she will go on to download your free report at the Thank You Page.

If the prospect buys, GREAT! Your prospect, who is now a customer, makes payment and takes advantage of your offer.

After the payment is made, your prospect will be directed to a different Thank You Page where he or she will get both the offered product(s) and the free report you promised earlier.

And if your sales page converts at a minimum of 2% (which is very good for cold prospects), you can convert every 2 of 100 subscribers upfront who subscribes to your mailing list!

And if you have 1,000 new subscribers and your sales page converts at 2%, you will have managed to get 20 customers right away!

Of course, this is often true if your offer appeals to most of the subscribers and that your sales letter converts at least 2% for the cold prospect market.

But this is very achievable and many marketers didn't let go of a chance to make money upfront from new prospects.

As for the 98% of the subscribers who don't take advantage of your offer upfront, you can still follow up with them with different offers via your mailing list!

Until the next time!

Sincerely,
[%Name%]
Email: [Insert Your Email Address Here]

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[Insert Your Resource Box Here]

==========================

Secrets for Cashing In on the Mistakes
of Lazy Searchers... Make Money from
Their Clumsiness... Lonnie Amirault is ...
http://SuccessUnPlugged.com

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